Monday, February 20, 2012

Do-It-Yourself Guide to Booking, Surviving, and Making a Profit on Your Own Indie Tour


EASY TO READ GUIDEBOOK HELPS INDIE MUSICIANS REACH NUMBER ONE WITH A BULLET
Low-Budget ROCKSTAR:
The Complete Do-It-Yourself Guide to Booking, Surviving, and Making a Profit on Your Own Indie Tour

By Scott Ibex, J.D.

Over the course of the last decade, the music industry has changed dramatically. International record sales are down fifty percent, labels do not have the budgets they once did, and many deserving groups have been forced to fend for themselves. In this age of YouTube and digital music stores, how does an Indie band sustain a career?

Professional touring artist Scott Ibex, who also holds a law degree, provides that solution with his practical, organized guide for musicians, Low Budget ROCKSTAR: The Complete Do-It-Yourself Guide to Booking, Surviving, and Making a Profit on Your Own Indie Tour(Orange Moon Press). This book enables musicians to control their own destiny, preserve ownership of their work, and complete profitable national tours.

“The internet gives bands the opportunity to maintain creative control of their music, publishing, royalties, and merchandise,” says Ibex.  “My guidebook teaches artists how to build a full-time career by utilizing practical knowledge and valuable legal resources, something similar books do not share.”

Low Budget ROCKSTAR: The Complete Do-It-Yourself Guide to Booking, Surviving, and Making a Profit on Your Own Indie Tour , provides step-by-step instructions on everything from setting up a “road-ready” digital office to planning a tour schedule, budgeting, drafting electronic press kits, merchandising, self-promotion, and much more.

Speaking to entrepreneur’s as well as business principals, Low Budget Rockstar: The Complete Do-It-Yourself Guide to Booking, Surviving, and Making a Profit on Your Own Indie Tour , also explores:
  • What it takes to be a true, professional musician
  • How to land more gigs with insider booking secrets
  • How to $ave big on tour lodging, meals, and transportation
  • Failsafe methods to get price breaks on all essential touring supplies
  • What gets bands noticed on the web by the industry’s best venues
  • The quintessential advertising, marketing, and promotional campaign
  • How to draft, negotiate, and execute performance contracts
  • Creative ways to generate additional revenues
  • How to survive a tour on a DIY budget
“As I was beginning my professional music career, I read many DIY books,” adds Ibex. “Those guides were helpful from a grass-roots perspective, but they have become significantly dated. Since technology has become a driving force in the music industry, there hasn’t been a comprehensive DIY book written for the 21st century band. I felt compelled to change that with Low-Budget ROCKSTAR.”

Scott Ibex is an author and national touring artist. He has played with members of Chicago, The Rastafarians, Pato Banton and other famous artists, and has licensed original music to MTV. In addition to completing multiple national U.S. tours, he has personally drafted, reviewed, and executed complex performance contracts, liability disclaimers, work-for-hire agreements, technical riders, and other essential music business legal documentation. He also provides consulting services to independent record labels, artists, and has presented music business seminars at universities and public libraries throughout the country. He is a graduate of Earlham College, Whittier Law School, and, when not on tour, resides in Costa Mesa, CA.

Low Budget ROCKSTAR: The Complete Do-It-Yourself Guide to Booking, Surviving and Making a Profit on Your Own Indie Tour is available for purchase at...


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